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British regulators have confirmed that some Lost Mary e-cigarettes are out of compliance and urged retailers to remove them immediately

British regulators have confirmed that some Lost Mary e-cigarettes are out of compliance and urged retailers to remove them immediately

2023-03-22

March 22 - UK regulators have confirmed that some of Lost Mary's disposable e-cigarette products are illegal and urged retailers to remove them from their shelves immediately, according to reports.


In a letter sent on 15 March by the Chartered Trading Standards Institute (CTSI) and the Medicines and Healthcare Products Regulatory Agency (MHRA), the two bodies revealed that additional exchanges of information had taken place, leading to the identification of more affected batches, including some Lost Mary products.


Media outlet betterRetailing first confirmed that Booker and One Stop voluntarily withdrew their Lost Mary disposable vcigarette products last month due to manufacturing quality issues.


At the time, the affected batches related to its BM600 devices included Blueberry, Blue Razz Ice, Blueberry/Sour Raspberry, Marshmallow, Double Apple, Kiwi Passion Fruit Guava, Mary Cow Ice, Pink lemonade, Strawberry Ice, Triple Mango, Triple Melon and watermelon Ice flavors.


However, in a recent correspondence, the regulator said grape and cola flavors in its QM600 products had also been found to be non-compliant.


CTSI and MHRA reiterated that there was no indication that over-filled products posed a greater risk to health during normal use, but stressed that substandard products must not be sold to consumers.


It went on to add that it is always a local decision whether action should be taken if a non-compliant lot remains on the shelves, depending on local priorities, competitive demands and available resources.


The news comes days after a BAT test data breach said nearly all major disposable e-cigarette brands contained illegal levels of vaping oil.


The tobacco manufacturer wrote to wholesalers explaining that it had commissioned independently accredited laboratories to carry out tests on Elfbar 600 products purchased from supermarkets and independent retailers between 6 September 2021 and 7 March 2023.


Products tested contained nicotine-containing liquids from 2.76ml to 3.88ml that significantly exceeded the legal limit of 2 ml, with an average spill of 58%.


Following the ongoing scandal, CTSI and the MHRA confirmed that replacement products that meet the requirements have arrived in the UK.


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