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EBDESIGN Statement: Appeals on ELF BAR trademark infringement, while switching new brands

EBDESIGN Statement: Appeals on ELF BAR trademark infringement, while switching new brands

2023-03-07

According to news on March 7, according to foreign news reports, ELF BAR, a disposable electronic cigarette brand, will abandon the ELF BAR trademark after being trapped in the US trademark infringement dispute and transform it to EBDESIGN trademark to avoid the risk of the US market. The company is the company. Recently issued a statement to the outside world, which explained this matter.


On Thursday, February 23, we were disappointed that in the trademark infringement dispute with VPR Brands, LP (VPR), the Mobilization of VPR in the South District Court of the South District of Florida asked our partners to stop selling in the United States in the United States. The preliminary ban on our ELFBAR brand products and rejected us to supplement the motion of the motion records with the favorable consumer investigation evidence that the possibility of consumer confusion in recent weeks.


After learning about this order, we immediately took action to appeal to the Federal Federal Court of Appeals on the preliminary ban on the regional courts. We also asked the District Court to suspend its order during the appeal. One of our dealers also submitted a petition for ELF trademark registration to the US Patent and Trademark Office's trademark trial and the Appeal Committee.


In October 2022, VPR filed a lawsuit against our brand and several dealers, accusing them of registered ELF trademark infringement and patent infringement. In the past two years, VPR has filed multiple lawsuits on the manufacturers and distributors of disposable electronic cigarette products, claiming to violate what the patent referred to. These lawsuits are usually voluntarily rejected.


We vigorously defend our legal position in this matter and maintain continuous active communication with our industry partners. We plan to continue to maintain these two communication in the process of our progress.


Although we are disappointed with the preliminary orders of the District Court, we have the unique bubbles and flower design logo registered by users. We will continue to provide the same product with the registered design logo. In order to safeguard the interests of our users and partners, we decided to launch a new brand called Ebdesign for these products. The design indication is shown in the figure above. We are taking measures to protect the EBDESIGN trademark in the United States and other places.


Our new brand EBDESIGN products have the same functions as our previous brand products. Please support the brand change we are on the way, we believe we will responsibly deal with this problem.


Since the United States is one of our main markets, the EBDESIGN products will continue to provide our local customers with selection, quality and trust. We are fully committed to providing first -class products and unparalleled customer support.


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