Egypt is now aligned with global and Middle Eastern markets, including the United Arab Emirates, Saudi Arabia and Kuwait, which have legalized the marketing and consumption of e-cigarettes.

Last month, Egyptian authorities lifted a 2015 ban on the sale, import and marketing of e-cigarettes.

This decision will undoubtedly pave the way for the development of appropriate laws and regulations to curb the illicit trade in vaping equipment and tools, which will help eliminate the growing illicit trade crisis in Egypt.

Egypt is now aligned with global and Middle Eastern markets, including the United Arab Emirates, Saudi Arabia and Kuwait, which have legalized the marketing and consumption of e-cigarettes.

In addition, with the lifting of the ban, more relevant laws are implemented, higher production standards and strict control measures to ensure quality, health and safety. Adult smokers will have access to the highest quality alternatives to traditional cigarettes and an exceptional experience.

The decision to lift the ban has won praise from the biggest and most important manufacturers and consumers alike. This will greatly benefit Egypt's overall investment climate and manufacturers' investment by encouraging SMEs to open new stores and import rechargeable vaping devices and tools into the market, thereby creating new jobs.

It is also certain that the Egyptian treasury will generate additional taxes in a robust manner, as it will deter illegal traders from evading import duties.