The following is the two editions of the Daily Business Daily today:

It has been nearly three weeks since November 1st. With the continuous introduction of electronic cigarette policies, there have been many changes in the entire industry.

Sun Ke said: "On October 1st, the" Electronic Cigarette Mandatory National Standard "formulated by the State Administration of Market Supervision and the State Tobacco Monopoly Administration was officially implemented. All non -tobacco -flavored electronic cigarettes could not be sold. force."

In fact, "Electronic Cigarette Mandatory National Standards" also requires that market entities such as electronic cigarette manufacturers and retail stores must obtain tobacco monopoly licenses; retail stores must not be discharged.

However, while electronic cigarette -related policies are constantly increasing, in places where it is difficult to be discovered, various fructic electronic cigarettes are still selling, and their sales methods are more hidden and harmful.

"Daily Commercial Daily" is a newspaper published by Hangzhou Daily Newspaper Group in 2002. It mainly reproduces Zhejiang's economic life from a keen economic perspective, emphasizes information usefulness, and promotes news guidance.

On November 1st, the electronic cigarette consumption tax has been in the ground for nearly three weeks. Sun Ke, who runs an electronic cigarette store in Wangjiangmen, has experienced the "chill" that Ren Zhengfei referred to in front of this sudden policy. "This street is close to the subway station and the residential area is close to the residential area. The flow of people is quite good. In the past, there were three electronic cigarette stores in just 100 meters here. Now there are only me left."

As the one who persisted in the three houses, Sun Ke admitted that the impact of the electronic cigarette consumption tax on the entire industry was not too great, but we also know that the entire industry can no longer return to the state of barbaric growth in the past. I also want to change careers like other shopkeepers, but in order to enter the game, I almost hollowed out the bottom of my family. Now there are loans to be repaid, and I can’t exit like this. "

With the continuous introduction of electronic cigarette policies, there have been many changes in the entire industry. Sun Ke said: "On October 1st, the" Electronic Cigarette Mandatory National Standard "formulated by the State Administration of Market Supervision and the State Tobacco Monopoly Administration was officially implemented. All non -tobacco -flavored electronic cigarettes could not be sold. "In fact, in" Electronic Cigarette Mandatory National Standards "also requires that market entities such as electronic cigarette manufacturers and retail stores must obtain tobacco monopoly licenses; retail stores must not be excreted.

However, while electronic cigarette -related policies are constantly increasing, in places where it is difficult to be discovered, various fructic electronic cigarettes are still selling, and their sales methods are more hidden and harmful.

A cost of consumption tax for electronic cigarettes rose 10%

For consumers Pan Jun, fruit -flavored electronic cigarettes are the unique smoke bombs with unique flavors. Since 2017, he often goes to various electronic cigarettes with friends around him to swallow the clouds. However, from October 1 this year, Pan Jun's choice has been much less. "Walking on the road, if you want to go to the store to buy a cigarette bomb, you will be told that there is only a tobacco flavor."

What makes Pan Jun feel a little unacceptable is the price of electronic cigarettes rising. "In September, the fruity smoke bomb on the market had risen. Now even the tobacco -flavored smoke bomb has increased. If this goes on, I can't afford the electronic cigarette."

There are not a few people who have the same feelings as Pan Jun. Programmers Fan Yiwei also admits that the expenses on electronic cigarettes are squeezing pocket money. "My wife gives me 500 pocket money every month. In addition to buying electronic cigarettes, I could buy some snacks. Now this 500 yuan is not enough for me to smoke electronic cigarettes."

In fact, the retail price of electronic cigarettes is indeed rising. In the early morning of November 1st, the national unified electronic cigarette transaction management platform updated the tax wholesale price and recommended retail price of national standard products, which changed. The three departments of the Ministry of Finance have recently issued an electronic cigarette to levy the consumption tax announcement and officially took effect on November 1. Electronic cigarettes are calculated from the price setting rate. The tax rate of the production (import) link is 36%, and the tax rate of the wholesale link is 11%.

In the Hangzhou market, taking two pleasing cigarette bullet products as an example, the price before the price increase was 99 yuan, and the price of November 5 was calculated at 120 yuan, and the increase was 21.21%. By November, in November On the 12th, the price of some stores reached 129 yuan, which was 30.3%from the previous consumption tax of electronic cigarettes. The price increase is not only an electronic cigarette bullet, but even the price of smoke has changed. In a e -cigarette store on the Jiefang Road, the boss introduced that the original selling cigarette tool for 278 yuan is now selling 328 yuan, an increase of 17.99%.

B The non -tobacco -flavored electronic cigarettes that have been banned are quietly sold in places where it is difficult to find

On the afternoon of November 9, the reporter went to electronic cigarette stores in many urban areas such as Binjiang District, Shangcheng District, and West Lake District to learn about the situation.

At two in the afternoon, in an electronic cigarette store on a street in Shangcheng District, the owner was watching Douyin facing his mobile phone. Although there are many flowers on the streets, there are not many consumers who enter the store. Outside the store, the reporter waited for half an hour, only one pedestrian wearing daily clothing entered the store. Essence In the store, after checking the pickup code, he carried a bag of electronic cigarette smoke and crossed the electric vehicle to disappear.

The reporter walked into the store and found that there was only a smoke on the shelf, but there was no trace of smoke bomb. But just now the reporter obviously saw the cigarette bomb obtained from the shop outside the door. What kind of secrets are there?

After seeing the reporter, the owner suspended the mobile phone screen, "Do you want electronic cigarettes?" When he learned that the reporter wanted to buy electronic cigarettes with fruit flavors, he immediately became alert, while looking up and down, he shook his hand and said that there is only a tobacco flavor in the store at present. Electronic cigarettes, other flavors are gone. When the reporter mentioned why so many takeaway brothers could buy electronic smoke bullets, the owner said it was incomparable.

In front of an electronic cigarette store on the road of teaching workers in Xihu District, the reporter also saw similar scenes. Takeaway buddies can always be loaded out of these stores, but consumers can only return to the store. In order to discover the mystery, the reporter entered the store to buy fruit -flavored electronic cigarettes as the husband's husband. The owner said that the husband was going out, he could not determine the customer identity, and repeatedly asked, "Did you check it?" When she got a negative answer, she took out a WeChat QR code. "If you scan the code to contact my husband, he will arrange for you." From the perspective of WeChat, the owner of the QR code is called "Total Electronic Cigarettes".

C to buy electronic cigarettes requires the joint code, takeaway, the little brother becomes an important part

In Binjiang District, the main sales daily necessities in a small shop, but a card with "electronic cigarettes inside" in an inconspicuous corner.

When the reporter said that when he wanted to buy electronic cigarettes, the owner of the shop first stated more alertly that only the e -cigarettes of the tobacco flavor in the store. After many inquiries, she touched a few watermelon flavors from the cabinet behind her. "The electronic cigarettes in my shop are all on me, not mine. It is not like you are here to check it, so the owner introduced that in the first half of this year, her nephew had stocks a group of electronics The cigarettes were placed in the shop. These electronic cigarettes were played by him and colleagues. Later, the nephew told her that the electronic cigarette could be sold, and she helped the nephew to sell it. "My nephew said, these electronic cigarettes are not available on the market now, I cheaper, 130 yuan a box for you."

On the evening of November 9th, the WeChat owner named "Electronic Cigarette Total Sales" passed the reporter's friend's application. After learning that the reporter wanted to buy a fruit -flavored smoke bomb, he sent a text saying: Where are you from? The store added in? After repeatedly checked with reporters, he sent a message saying that he could sell a box of watermelon flavors. "75 yuan per one, a leg fee of 15.6 yuan, a total of 90.6 yuan."

At 8:26 in the evening, the "Electronic Cigarette Total Sales" sent a small program called the "Investing and Stock Management System", which shows that the leg runner has received the order and the location is the mall in Yueming Road, Binjiang District. The first floor. At 10:20 in the evening, the runner sent the electronic tobacco bomb.

In the reporter's inquiries, the Leg Runner said that since October, similar legs have increased. The most day, he received 16 orders. "This type of leg running is high, the unit price is high, and the distance is close. We are more willing to pick it up. Now I still have three similar orders in the car to send it, all like you, it is within three kilometers around."

On the afternoon of November 10, the reporter found a store that provided electronic cigarettes according to the address of the "Investment and Stock Management System" applet. After seeing the order provided by the reporter, the person in charge of the store said that they only accepted the name " The orders of people with electronic cigarettes are not received offline.

D The hidden corner has alternative products to the launch of the product or even some people develop the fruity stick that can be changed.

During the visit, the reporter learned from a former practitioner Wu Qiang (a pseudonym) who had withdrawn from the electronic cigarette industry that the current e -cigarette industry has become two worlds, one world is in the bright place, and practitioners need to have there. The corresponding qualification certificate also needs to abide by the regulations and policies issued by various departments. Most of the electronic cigarette practitioners in this part of the electronic cigarettes have also entered the industry earlier and accumulated a certain amount of funds. The world of electronic cigarettes is no longer walking in the gray field as before. But in another world, some people who have no qualifications or do not want to abide by rules and policies, continue to rely on the characteristics of barbaric growth in the early days of electronic smoke to earn huge profits. "Beginning in September, some practitioners started to stock up. They purchased a large amount of fruit -flavored electronic cigarettes from various channels, especially with watermelon, grapefruit, strawberry yogurt and mint flavor. In just three months, These fruit -flavored electronic cigarettes have changed from two boxes of 75 yuan to two boxes of 150 yuan today. "

In fact, Wu Qiang (pseudonym) is just the tip of the iceberg. In the QQ group, a fruit -flavored electronic cigarette product called "milk tea cup" is popular. This type of style is quite similar to milk tea. The appearance is very confusing and the capacity is very large. A group of friends who claim to have inventory said that such a cup of milk tea can take 5,000 mouthfuls.

However, during the visit, the reporter learned that these milk cups are basically produced by the mainstream brands of the electronic cigarette market. A group of friends who claim to be a milk cup producer said that their milk cups are absolutely reliable. "If you have a problem, you can come to Shenzhen to find me. I must admit it."

In the QQ group, the reporter also found that some sellers were playing a filtering mouth called a fruit flavor rod, saying that after using the fruit flavor rod, the "tobacco flavor changed the water", and the product could reach the "90%coverage rate , GM 90%brand national standard. "

Wu Qiang (pseudonym) introduces that this kind of product is to add fruit and coolness in a filter. When smoking canic electronic cigarettes, put this "fruity stick on electronic cigarette Effect."

E electronic cigarette management continues to increase industry pain in the industry.

In recent years, the regulatory authorities have become stricter to the management of electronic cigarettes, and related norms have been introduced. Before March 2021, the electronic cigarette industry was in a blank area. Since then, electronic cigarettes have been clearly incorporated into the monopoly system with reference to cigarette supervision.

Subsequently, the two most important regulatory documents in the industry, "Administrative Measures for Electronic Cigarettes" and the National Standard Plan for Electronic Cigarettes, were successively introduced, and came into effect on May 1st and October 1st this year.

On October 25, the Ministry of Finance, the General Administration of Customs, and the General Administration of Taxation jointly issued the "Announcement on the Consumption Tax of Electronic Cigarettes" (hereinafter referred to as the "Announcement"), which will be implemented from November 1, 2022. The "Announcement" stipulates that electronic cigarettes are calculated to calculate taxes from the price rate. The tax rate of the production (import) link is 36%, and the tax rate of the wholesale link is 11%.

The release of these policies shows that the state has taken electronic cigarettes as a new industry to manage and standardize, and companies and individuals who violate relevant management will inevitably pay the price. A law. "Just like carbonated beverages, when people's voices of health are getting higher and higher, the beverage company has adjusted the sugar content of cola and other drinks. Now the electronic cigarette industry is regulated. Practitioners should follow these issues and rules and rules and rules and rules and rules. The decree, when the consumer adapts, the pain period will pass. "

Regarding the current domestic electronic cigarette market, Wu Qiang (pseudonym) believes that while domestic electronic cigarette companies should also target overseas markets while developing the domestic market. Many head companies are now focusing on overseas markets. In the future, more and more manufacturers will gradually transfer to overseas markets.

Wu Qiang (pseudonym) introduced that the Southeast Asian and European markets have not been banned from seasoning electronic cigarette sales. Enterprises only need to distribute products to local large distributors. Since then, market expansion and channel distribution are responsible for local distributors. At present, many companies have gradually figured out some products preferences in overseas markets. For example, overseas users like some large -scale disposable products, and everyone is focusing on their efforts to compete for overseas markets.

■ Reporter's notes: Darkness Chencang can rest

Electronic cigarettes have been traveling with controversy and questioning from their rise, and society's greatest concerns about it is that it wraps the harmful tobacco ingredients under the fruit -flavored fruit jacket that represents safety and peace of mind. These products are contacting by minors. After absorbing, not only the addiction is exacerbated, but also harmful to their physical and mental health, which causes harm to public health.

Since the beginning of this year, the supervision of electronic cigarettes has been strengthened. Especially after the landing of the new country, the barbaric growth of the electronic cigarette market has been cut off suddenly, which makes some practitioners who do not want to adapt to risk. The supervised iron fist has fallen, and for practitioners who actively face the new policy, the market and society should also give appropriate tolerance.

In fact, the opening of the electronic cigarette consumption tax is positive for the entire e -cigarette market, which shows that the electronic cigarette is traditional cigarettes. Say goodbye to the chaotic situation of brutal growth. In the short term, the electronic cigarette market will have pain, but in the long run, the electronic cigarette market will be more standardized and healthier.

For those who are inaccessible in the change of change, they cannot focus on the interests in front of them, and they should go astray. Instead, they should operate within the scope of policy permits, formal and compliant to go further.