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SMALL launches the world's leading ultra-thin ceramic core pod solution FEELM Air

SMALL launches the world's leading ultra-thin ceramic core pod solution FEELM Air

2022-06-07

LONDON--(BUSINESS WIRE)--Small, the world's largest e-cigarette manufacturer, held a new technology launch event in London today, launching its ultra-thin ceramic core cartridge solution, FEELM Air. FEELM Air has achieved seven breakthroughs in the user experience of electronic cigarettes, including extreme design, stability and reliability, rich taste and pleasant interactive experience.

The overall improvement of FEELM Air stems from its new generation of ultra-thin biomimetic thin-film ceramic cores using three revolutionary innovations.


Three innovations of ultra-thin biomimetic thin-film ceramic cores


The first is the world's first seven-layer composite heating film made of biomimetic materials, each with enhanced functions.


Secondly, the new bionic ceramic core adopts nano-scale vacuum film forming technology, and the distribution of the heating film is more uniform, which can achieve precise temperature distribution.


Third, the microporous bionic structure is adopted to achieve smooth ventilation and strong leak-proof performance.


FEELM Air achieves seven breakthroughs in e-cigarette user experience


With an ultra-thin biomimetic thin-film ceramic core, FEELM Air has successfully achieved seven major breakthroughs.


First, the overall harm reduction performance of FEELM Air has been improved by 80% compared to the previous generation. Hybrid composite heating layer and the industry's first corrosion-resistant nano-scale protective layer reduce heavy metal emissions by 78.6%; compared to the previous generation, the temperature control layer with good thermal conductivity can remove aldehydes and ketones generated by local overheating Emissions are reduced by 80.7%.


The second major breakthrough is a higher degree of true taste reduction. FEELM Air features an exclusive patented technology, Flavor-Lock™, which increases the average taste by 33%. In addition, the stepped temperature zone of the ceramic core and the multi-layer atomization technology enable customized taste in different temperature zones. The microporous Flavor-Lock™ layer produces a smaller aerosol particle size, allowing consumers to enjoy the ultimate taste.


Third, FEELM Air has excellent leak-proof performance. It features second-generation "Labyrinth Leak-Proof" technology, which prevents condensation through a capillary structure and an innovative choke valve, reducing leak rates by 237%. In addition, the highly absorbent locking layer can effectively prevent e-liquid from splashing.


In terms of energy optimization, FEELM Air uses a three-layer composite material and has an ultra-high energy efficiency of 1.3mg/W. The temperature control layer can make the heating film form an appropriate stepped temperature zone. The nano-silver electric layer can reduce the ineffective energy consumption, and the porous thermal resistance layer can effectively reduce the heat loss.


The fifth major breakthrough is the built-in linear motor with the smallest volume in the world, which can provide a unique "shock wave mode", bringing users a subtle sense of vibration and an interactive experience, so that users can feel the resonance in every bite. The vibration power consumption is as low as 0.06% of each charge, which is only equivalent to the energy of two puffs of cigarettes.


At the same time, FEELM Air also applies the industry's first super energy management system TOPOWER™, charging for 10 minutes and enjoying 8 hours. Compared with the previous generation, the energy density is increased by 20% and the battery life is increased by 30%.


Finally, FEELM Air is equipped with an integrated micro-electromechanical system (MEMS) as an air flow switch, which operates stably and reliably, and prevents false activation while improving the sensitivity of the device.


Han Jiyun, President of FEELM, said in the opening speech of the conference: "FEELM Air is the crystallization of interdisciplinary research and a revolutionary innovation for ceramic cores. It upgrades the current single-layer film to a 7-layer bionic film. The thickness is reduced from 80 microns to 80 microns. to 2 microns, 40 times thinner than the previous generation.


FEELM brand rejuvenation


In addition, Han Jiyun also announced the brand renewal of FEELM at the press conference. The new brand concept highlights five key words: taste, engine, exploration, lifestyle and memory, echoing the five letters of the brand name FEELM. He also unveiled the new FEELM logo, which features the outline of a ceramic core in the shape of a window, symbolizing FEELM as a window to the ultimate taste. The "open window" signifies the relentless pursuit of a better sensory experience and represents FEELM's commitment to the ultimate taste.


Since the launch of the world's first black ceramic atomizing core with metal film in 2016, FEELM has subverted the competition pattern of the entire industry and ushered in a new era of ceramic cores. This solution dramatically improves harm reduction through precise heating temperature control, and revolutionizes the experience of vaping with a smooth and pure taste from start to finish. More importantly, FEELM effectively solves industry pain points such as leakage and dry burning.


As of 2022, electronic cigarette devices equipped with FEELM atomizers have been exported to more than 50 countries or regions in Europe, America, East Asia, Africa and Oceania, with cumulative sales exceeding 3 billion units. FEELM has never stopped searching for the ultimate taste. With the FEELM Air with its ultra-thin bionic membrane ceramic core, FEELM is about to drive another major shift in the global e-cigarette industry, leading the second sensory revolution in ultra-thin devices and ceramic cores.


About FEELM


FEELM technology is a high-quality pod system solution of SMORE, based on the world's leading ceramic core heating technology. Combined with taste restoration technology and innovative electronic technology and structural design, it brings the ultimate taste and ultimate experience to global e-cigarette users. FEELM focuses on the research of cutting-edge atomization technology, and provides overall solutions and production services for e-cigarette brands. Today, the FEELM logo has appeared on the cartridges of many market-leading e-cigarette brands around the world, such as RELX, NJOY, Haka, and VAPO.


About Small


Smol is the world's leading provider of electronic cigarette technology solutions, including the production of electronic cigarette equipment and electronic cigarette components. The company has advanced R&D technology, strong manufacturing capabilities, a broad product portfolio and a diverse customer base. In terms of revenue, the company is the world's largest manufacturer of electronic cigarette equipment, accounting for 18.9% of the total global market share.


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