According to the Blue Hole New Consumer Report, it was reported on September 16 that most provinces and cities across the country have carried out pilot orders for national standard electronic cigarettes, and all work has been carried out relatively smoothly.

During the period before September 30, Blue Hole has sorted out several types of ordering routines that some brands may provide store owners for your reference, and reminds you that you must take the feedback from the market and users as the core, and actively participate in the platform pilot Order, get first-hand national standard products and user feedback.

Blue Hole has learned that there are currently brands or their service providers who will contact local shop owners to persuade shop owners to book their products in order to gain a front-line position during the pilot period, but some of these routines are worth noting.

Routine 1: Order Chinese standard goods to send you non-national standard goods.

For example, the brand sets the ordering package stall, and uses the fruit-flavored inventory that is about to expire and prohibits sales to drive the order of the national standard product, which not only clears the inventory, but also drives the national standard order.

But for the store owner, there are only 15 days left. If the free fruit-flavored products you get are not sold before October, they will become your inventory, and whether the pre-ordered brand products are popular with users is still unknown.

Routine 2: Order to subsidize.

Some brands will tell the store owner that if you order my goods, I will give you a subsidy. This subsidy may be money or a gift.

The risk lies in the unknownness of the market and users. It seems that you take advantage, but if the sales are not good, the store owner will lose directly.

Routine 3: If the order cannot be sold for recycling, I will give you a subsidy.

Blue Hole understands that some brands will make such a promise to the store owner, if they can't sell it, the brand will be recycled, and they may even give you subsidies to eliminate the store owner's worries.

Shop owners should pay attention to the fact that products that real users like do not actually need any promotion, let alone subsidies and tie-ins.

Even if you finally go to return the goods and ask for a subsidy, it is obvious that you may not be the only shop owner. Once the pressure of the other party is too high, it is likely to delay and ignore your request. In the end, you are helpless and continue to be cut.

In the pilot ordering stage before October, store owners should actively participate in ordering on the platform, familiarize themselves with the process, understand the taste of each brand’s products in advance, actively invite old users to taste, and get first-hand feedback. It is recommended to order a little for each brand, and you can order a little more for the brands that you used to sell mainly, or the brands with high reputation and high brand reputation, but you should also plan according to the daily sales of tobacco cartridges.